Pikora

Born and raised in Caracas, Venezuela, and a tastemaker at heart, Ana Lander traded a career in social and data for broth packets after a health journey inspired by her roots. Now, she's building Pikora, a brand dedicated to bringing the bold flavors she grew up with to your kitchen.

Pikora is a women-founded, culture-forward brand on a mission to deliver better nutrition through its innovative broth packets. Ana Lander’s personal journey of becoming a product innovator by accident is a testament to turning challenges into delicious solutions. Pikora makes it easier to savor every moment, whether you're using their broth as a snack, a meal upgrade, or a seasoning that adds depth to any dish.

Inside the Episode:

• How Ana’s personal health journey inspired the creation of Pikora

• The mission behind building a brand that honors your cultural roots while balancing function and flavor

• What emerging founders can learn about turning personal challenges into breakthrough products

This podcast episode was made possible by Hummingbirds

Hummingbirds is the go-to platform built for creator-powered retail activations—connecting everyday creators with CPG brands to spark shelf-level awareness, drive in-store momentum, and generate authentic content in the markets that matter most. Learn more!