Cotto

Cotto reimagines classic dips with high-protein whipped cottage cheese and clean, simple ingredients to create lighter, fresher versions of nostalgic flavors. Founded by Kendall Kransdorf, Cotto was inspired by her personal journey to recreate classic foods with wholesome ingredients.

Kendall brings deep CPG experience, from strategy work at Boston Consulting Group to hands-on product development, to Cotto. Designed to be enjoyed straight from the container, Cotto brings ease, elevated flavor, and clean protein to modern eating.

Inside the Episode:

• How Kendall’s personal wellness journey inspired her to launch Cotto and reinvent the classic dip category.

• Moving from CPG strategy at BCG to hands-on product development and launching her own brand.

• Key learnings on working with food scientists and co-manufacturers to bring a perishable product to market.

This podcast episode was made possible by Hummingbirds

Hummingbirds is the go-to platform built for creator-powered retail activations—connecting everyday creators with CPG brands to spark shelf-level awareness, drive in-store momentum, and generate authentic content in the markets that matter most. Learn more!

This podcast episode was made possible by glimpse

Glimpse is an AI-powered deduction management tool helping CPG brands recover lost revenue from invalid retail deductions. With in-house experts and custom-built AI, Glimpse saves founders time, money, and countless hours so they can focus on scaling. Try it free for 30 days at tryglimpse.com/trial.