Behind the Scenes

Sponsored by Hummingbirds

With so many new listeners joining the Emerging Brands Podcast® lately, I thought now was the perfect time to reintroduce myself and share more about the work I do behind the scenes.

I’m Kelly Bennett—a Brooklyn-based brand strategist with a front-row seat to what makes early-stage CPG food & beverage brands stand out. I’ve advised over 1,000 founders and stay tapped into what’s working in the industry through my client work, this podcast, and collaborations like Bread & Butter®—a trademark law firm protecting emerging CPG brands.

Inside the Episode:

• How I went from bootstrapping a plant-based restaurant in Downtown Las Vegas building national buzz and a multi-location brand— and career pivot to CPG food & beverage

• The strategy framework I use to help first-time founders launch standout brands that belongs on retail shelves

• What you’ll walk away with when we work together—and why story, strategy, and execution matter from day one

I also share more about my newest project, At Home with Kelly Bennett—a Substack where I bring you inside my home, lifestyle, and the food, beverage, and wellness brands I’m loving right now.

Thank you so much for catching up with me!

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This podcast episode was made possible by Hummingbirds

Hummingbirds is a platform that connects everyday, smaller creators with brands to share in-store user-generated content, drive brand awareness in specific retailers, and capture competitive market share. They’re an awesome platform that I recommend to all my clients that you should absolutely check out. Go to hummingbirds.com for all the details.