Why leave it up to chance with a brand as good as yours?!
ok, but do you really need a brand strategy?!
Why leave it up to chance with a brand as good as yours?!
Your brand strategy helps...
🔎differentiate your brand in a crowded marketplace
👀sell to your target audience
💸Build a cool food & beverage brand
Which means you'll...
✔️Build a modern brand & standout in your industry
✔️Market directly to your target market
✔️create good content
and more!
work with an expert brand strategist
Hey! I’m kelly bennett, New York City based brand strategist for food & beverage and lifestyle brands. i work with brands and founders to Differentiate your brand & products in the marketplace, Make your brand the obvious choice to your target audience, and Build a cool consumer brand & strategy backed business.
I’ve built award-winning emerging brands for the past 15+ years and has worked with 1000+ brands — clients featured in Adweek, LA Times, CNN, and Forbes.
why work with kelly
✔️15+ yrs building iconic consumer food, beverage & lifestyle brands. See case studies of recent Brand Strategies here.
✔️The brand strategist and thought partner ready to turn your vision into a strategy backed brand and business. This is an awesome option before you hire a Head of Brand or work with an agency.
✔️Talks with the coolest founders on Emerging Brands Podcast
✔️Network of industry leading professionals
…but when?!
👀You're going to market
👀You're working on your next product launch or new markets
👀You're hitting a wall with content, marketing & messaging
a look inside your brand strategy deck…
🔎Differentiate your brand in the marketplace
Brand concept
Brand story
Founder story
Brand vision & mission
Brand values
Brand competitors
Brand differentiators
Market reseach
👀sell to your target audience
Brand messaging
Moodboard
Visual branding (logo, colors, fonts)
Packaging
Website
💸Build a cool food & beverage brand
Hero product
Product curation
Selling points
Target market
Marketing strategy
Retail pitches
Activations & events
Brand partnerships
Brand community
Brand merch
Elevator pitch
Content strategy
Industry content examples
Content calendar template
Brand objects to reach brand goals
what’s included:
✔️Market research, Brand audit & Competitor analysis
✔️weekly brand strategy meetings
✔️Brand strategy deck
3 weeks
Starts at $3397
Currently booking (space is limited!)
your brand’s next!
space is limited
case study
food brand FEMALE FOUNDED
dripspoon
case study
food brand FEMALE FOUNDED
erb’s kitchen
case study
BEVERAGE brand FEMALE CO-FOUNDED
‘now we've got strong messaging, along with new packaging, and a new website and podcast on the way which i know our current and future customers and coffee club members are going to love!.’
STEFANIE FRANK, CO-founder, FRANKLY GOOD COFFEE
case study
lifestyle brand FEMALE & Filipino-American FOUNDED
‘With Kelly's help, I've been able to map out a clear path forward and gain the confidence I need to pursue my business dreams.’
LAUREN CLEMENTE, FOUNDER & ARTIST bababoogs
case study
food brand
vegenation
case study
lifestyle brand FEMALE FOUNDED
weekend material
your brand’s next
space is limited